‘Multi-cultural’ hip hop festival coming to Brooklyn

“The social reach of this culture is very important, and social issues are important,”

By Matthew Taub - Source: http://www.brooklyneagle.com
V Cha$e, left, of the rap group Cheer$ Club, talk about the upcoming festival at Borough Hall. Photo by Matthew Taub

V Cha$e, left, of the rap group Cheer$ Club, talk about the upcoming festival at Borough Hall. Photo by Matthew Taub

SOURCE360 Expo, a three-day hip-hop festival, will have its inaugural run later this month across multiple venues throughout Downtown Brooklyn. Panel discussions, conferences and other activities will be topped off by a Barclays Center reunion concert of the Wu-Tang Clan, as well as performances by Diplomats and Lil’ Kim, among others.

Borough President Eric Adams convened a press conference Wednesday morning to announce the event, which is being held in partnership with The Source Magazine and The NorthStar Group.

“Brooklyn is now the heart of hip hop,” Adams said, while respectfully noting that he was the “second generation of borough presidents” behind Ruben Diaz Jr., of rap’s birthplace in the Bronx. “This festival represents everything great about hip-hop’s culture and community — it will showcase the production side and responsible side of the industry.”

Adams added how hip-hop was often a means for Brooklyn youth to portray their “rich urban experience” while positively engaging with the community.

The press conference included an eclectic gathering of cultural tastemakers, including L. Londell McMillian, founder of The Source Magazine; Bobbito Garcia, or “Kool Bob Love”; Johnny Marines, manager of Romeo Santos; Jason Flom, CEO of Lava Records; Vinny Cha$e and Kid Art of the rap group Cheer$ Club; April Walker, CEO of Walker Wear; Raje Shware Queen, Bollywood/Music Artist; and Onida Coward Mayers, director of Voter Assistance with the NYC Campaign Finance Board.

Read the full story at: http://www.brooklyneagle.com

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